My friends Mark and Aaron are the co-founders of a very cool start-up called Urtak. It makes it easy for anyone to create a yes/no poll they can put on their blog, Tumblr, Facebook, etc.
Here's one I just created on Health. It only took me 2 minutes to create and publish. Pretty cool!
Their service is already starting to take off, but I think this is going to be an amazing tool for publishers now that we are entering a major political cycle the next two years: